By: CAITLIN CANAHAI Booking.com’s new self-deprecating ad could mean trouble for their trademark rights. In the travel site’s Super Bowl spot, Idris Elba pokes fun at the company’s name, saying, “We named ourselves Booking.com, which is kind of lit, if we’re talking…literal.” The statement comes on the heels of the brand’s nearly 9-year long legal… Continue reading Did Booking.Com Fumble Their Trademark Rights In New Super Bowl Ad?
Author: Erin Gormley
Failure to Function as a Trademark?
Each case brought before the Trademark Trial and Appeal Board (“TTAB”) raises a unique issue of trademark law, and provides new insight into how trademark questions are decided. Recently, the refusal to register the mark MAMA BEAR, applied for in connection with various clothing products, was appealed to the TTAB. The resulting analysis focused on… Continue reading Failure to Function as a Trademark?
Starting a Start-Up
By: Ranja Bose, KSG Contributor Before starting your own business venture, what are the potential issues that you may need to consider? Our law firm works with entrepreneurial clients every day to get them started, and to allow them to maintain and flourish their business in today’s fast-paced world. Whether your business will be for… Continue reading Starting a Start-Up